First Post 22-4-2014



Each of my three children have anaphylaxis to different types of foods.

The near death experience involving my two youngest children at Easter 2013, led to many sleepless nights, and drove me to look for a way to increase allergy awareness in the community. A simple mistake such as a leading supermarket incorrectly labelling their hot cross buns, lead to two of my children having an anaphylactic reaction within five minutes. Fortunately I knew what  to do, having experienced this numerous times before. But it got me thinking, what would others do, how would they know what was wrong? 

This made me want to do something to educate my children, and the broader community, about the dangers of not only food allergies, but all types of allergies, anaphylaxis and other medical conditions.

Parties can be extremely frightening for us. I feel like my kids are missing out on being normal kids, because they can’t eat most party food. Every item of food is checked before they go anywhere near it or go near others that have consumed it. I didn't want my kids to be excluded from parties because of their allergies.

It got me thinking about how to raise awareness on a large scale. So the long list began. I needed a simple yet effective way to get through to communities, unaware of the inherent risks and potential life threatening dangers of allergies and other common medical conditions. Along came the concept that we have made a reality. Comfortable, funky, practical wristbands, designed to aid awareness for allergy sufferers and sufferers of other common medical conditions. Helping create awareness that may help people stay safe and alive.

Alertband provides many types of wristbands, creating awareness for numerous allergies and medical needs. 
  
This is just the start of our long list of ideas. My current project is an Allergy friendly family cookbook which I hope to launch soon. With my love of cooking and Ethnic background, I want to ensure that people with food allergies can enjoy, healthy, wholesome food, and not miss out on all the yummy flavours I grew up with. 
  
Your feedback and support means a lot to our network. Our products will grow with you as community needs and demands change throughout life. Please feel free to send any ideas for new wristbands through to us via the contact us section on our website or email us at info@alertband.com.au. Your idea may just help to save a life. 
 
Thanks for your support
  
Esta De Araugo
Director

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